eCommerce Conversion Rate Optimization
Now That You Have The Traffic Where Are The Sales?
Not only does a shopping cart website need to be optimized for the search engines, it needs to be optimized for conversions (sales). What good is it to get visitors to your site if most of them leave without buying anything? The internet is an interesting shopping portal where most shoppers have a very short attention span. Not only that, the visitors that do give you the attention you deserve need to be guided along the conversion process to the sale.
The more seamless the conversion path of your website the more orders you will get, it’s a simple relationship. This is where our conversion optimization services come into play. We will analyze your current website for conversion path roadblocks or incorporate conversion increasing tactics into a new site we create for you.
Some of the areas we analyze for conversion path optimization include:
- Product page layout
- Placement of calls-to-action
- Location, size, color and shape of Buy Now or Add to Cart buttons
- Shopping cart contents page layout
- Entire checkout process from start to finish
To inquire about our services email info [at] ebusinessmarketing.net